Shur-Good Trademark Details

Shur-Good was registered on Tuesday, November 1, 1955 and is currently owned by S-L Snacks National, LLC under the registration number 615405 . This mark is alive with a status of Registered and Renewed. The last case file activity for this mark occured 18 years ago on Wednesday, March 15, 2006, according to the United State Patent & Trademark Office

Word Mark	Shur-Good
Status	Alive Registered 800 — Registered and Renewed

Current Owner

S-L Snacks National, LLC of Charlotte, NC

View all trademarks for S-L Snacks National, LLC

Other Trademarks for S-L Snacks National, LLC

Previous Owners

Archway Cookies LLC of Battle Creek, MI

View all trademarks for Archway Cookies LLC

Other Trademarks for Archway Cookies LLC

S-L Snacks National, LLC of Charlotte, NC

View all trademarks for S-L Snacks National, LLC

Other Trademarks for S-L Snacks National, LLC

Archway Bakeries LLC of Charlotte, NC

View all trademarks for Archway Bakeries LLC

Other Trademarks for Archway Bakeries LLC

Shur-Good Biscuit Co., Inc., The of Cincinnati, OH

View all trademarks for Shur-Good Biscuit Co., Inc., The

Other Trademarks for Shur-Good Biscuit Co., Inc., The

Shur-Good Biscuit Co., The of Cincinnati, OH

View all trademarks for Shur-Good Biscuit Co., The

Serial Number	71676840
Registration Number	615405
Status Date	Wednesday, March 15, 2006
Filing Date	Wednesday, March 15, 2006
Registration Date	Tuesday, November 1, 1955
Attorney	Gail Sharps Myers

Correspondent

Gail Sharps Myers
Attn: Legal Dept.
13515 Ballantyne Corporate Place
Charlotte NC 28277

Case File Statements

Goods & Services	Cakes, Cookies, and Crackers
Pseudo Mark	Sure-Good

Classifications

International Class Codes	030 — Class 30 includes mainly foodstuffs of plant origin prepared for consumption or conservation as well as auxiliaries intended for the improvement of the flavour of food.
U.S. Class Codes	046
Status	6 — Active
Status Date	Monday, August 5, 1996
First Use Anywhere	Wednesday, July 15, 1931
First Use In Commerce	Wednesday, July 15, 1931
Primary Code	046

Trademark Timeline

Jul 15 1931

First use anywhere for the mark
Jul 15 1931

First use in commerce for the mark
Nov 17 1954

Trademark application filed with USPTO
Nov 01 1955

Trademark officially registered with the USPTO
Nov 01 1975

Registered and Renewed (first Renewal - 20 Yrs)
Dec 14 1995

Registered - Sec. 9 Filed/check Record For Sec. 8
Jan 15 1997

Registered and Renewed (second Renewal - 10 Yrs)
Feb 25 2003

Teas Change of Correspondence Received
Sep 26 2003

Teas Change of Correspondence Received
Oct 17 2003

Teas Change of Correspondence Received
Dec 12 2003

Paper Received
Jul 09 2004

Teas Change of Correspondence Received
Oct 19 2005

Registered - Combined Section 8 (10-Yr) & Sec. 9 Filed
Oct 19 2005

Registered - Combined Section 8 (10-Yr) & Sec. 9 Filed
Oct 19 2005

Teas Section 8 & 9 Received
Mar 15 2006

Registered and Renewed (third Renewal - 10 Yrs)
Mar 15 2006

Registered - Sec. 8 (10-Yr) Accepted/sec. 9 Granted
Mar 15 2006

Assigned To Paralegal
May 10 2007

Automatic Update of Assignment of Ownership
May 14 2007

Automatic Update of Assignment of Ownership
Sep 03 2008

Assignment of Ownership Not Updated Automatically
Sep 24 2008

Assignment of Ownership Not Updated Automatically
Jan 06 2009

Attorney Revoked And/or Appointed
Jan 06 2009

Teas Revoke/appoint Attorney Received
Jan 14 2009

Automatic Update of Assignment of Ownership
Jan 26 2009

Case File In Ticrs
Sep 14 2009

Teas Change of Correspondence Received
Oct 07 2009

Automatic Update of Assignment of Ownership
Oct 14 2009

Automatic Update of Assignment of Ownership
Oct 11 2011

Attorney Revoked And/or Appointed
Oct 11 2011

Teas Revoke/appoint Attorney Received
Mar 28 2012

Automatic Update of Assignment of Ownership
May 29 2015

Applicant/correspondence Changes (non-Responsive) Entered
May 29 2015

Teas Change of Owner Address Received
May 29 2015

Teas Change of Correspondence Received
Aug 19 2015

Attorney Revoked And/or Appointed
Aug 19 2015

Teas Revoke/appoint Attorney Received

Shur-Good Trademark Details

Current Owner

S-L Snacks National, LLC of Charlotte, NC

Previous Owners

Archway Cookies LLC of Battle Creek, MI

S-L Snacks National, LLC of Charlotte, NC

Archway Bakeries LLC of Charlotte, NC

Shur-Good Biscuit Co., Inc., The of Cincinnati, OH

Shur-Good Biscuit Co., The of Cincinnati, OH

Correspondent

Case File Statements

Classifications

Trademark Timeline

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