Direct Blue Trademark Details

Direct Blue was registered on Tuesday, February 6, 1996 and is currently owned by Blue Cross and Blue Shield Association under the registration number 1954541 . This mark is alive with a status of Registered and Renewed. The last case file activity for this mark occured 8 years ago on Thursday, April 7, 2016, according to the United State Patent & Trademark Office

Word Mark	Direct Blue
Status	Alive Registered 800 — Registered and Renewed

Blue Cross and Blue Shield Association
225 North Michigan Avenue
Chicago, Il 60601

Blue Cross and Blue Shield Association
676 N. St. Clair Street
Chicago, Il 60611

Serial Number	74595647
Registration Number	1954541
Status Date	Thursday, April 7, 2016
Filing Date	Thursday, April 7, 2016
Registration Date	Tuesday, February 6, 1996
Attorney	Debra Y. Hughes

Correspondent

Debra Y. Hughes
BLUE CROSS & BLUE SHIELD ASSOCIATION
225 N MICHIGAN AVE
CHICAGO IL 60601

Case File Statements

Goods & Services	Prepaid Financing and Administration of Coverage Programs for Medical, Hospital and Related Health Services, Namely Physician Services, Hospital Services, Health Treatment Services, Therapy Services, Prescription Services and Home Care and Hospice Care

Classifications

International Class Codes	036 — Class 36 includes mainly services rendered in financial and monetary affairs and services rendered in relation to insurance contracts of all kinds.
U.S. Class Codes	100, 101, 102
Status	6 — Active
Status Date	Friday, February 24, 1995
First Use Anywhere	Sunday, October 1, 1989
First Use In Commerce	Sunday, October 1, 1989
Primary Code	036

Trademark Timeline

Oct 01 1989

First use anywhere for the mark
Oct 01 1989

First use in commerce for the mark
Nov 07 1994

Trademark application filed with USPTO
Apr 18 1995

Assigned To Examiner
May 15 1995

Non-Final Action Mailed
Jun 23 1995

Correspondence Received In Law Office
Aug 10 1995

Approved For Pub - Principal Register
Oct 13 1995

Notice of Publication
Nov 14 1995

Published For Opposition
Feb 06 1996

Registered-Principal Register
Feb 06 1996

Trademark officially registered with the USPTO
Nov 08 2001

Registered - Sec. 8 (6-Yr) & Sec. 15 Filed
Dec 14 2001

Registered - Sec. 8 (6-Yr) Accepted & Sec. 15 Ack.
Jun 14 2002

Teas Change of Correspondence Received
Nov 11 2005

Registered - Combined Section 8 (10-Yr) & Sec. 9 Filed
Nov 11 2005

Teas Section 8 & 9 Received
Apr 07 2006

Registered and Renewed (first Renewal - 10 Yrs)
Apr 07 2006

Registered - Sec. 8 (10-Yr) Accepted/sec. 9 Granted
Apr 07 2006

Assigned To Paralegal
Aug 22 2006

Case File In Ticrs
Feb 06 2015

Courtesy Reminder - Sec. 8 (10-Yr)/sec. 9 E-Mailed
Feb 01 2016

Teas Section 8 & 9 Received
Apr 07 2016

Notice of Acceptance of Sec. 8 & 9 - E-Mailed
Apr 07 2016

Registered and Renewed (second Renewal - 10 Yrs)
Apr 07 2016

Registered - Sec. 8 (10-Yr) Accepted/sec. 9 Granted
Apr 07 2016

Case Assigned To Post Registration Paralegal

Direct Blue Trademark Details

Correspondent

Case File Statements

Classifications

Trademark Timeline

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