America's Original March Madness Trademark Details

America's Original March Madness was registered on Tuesday, May 1, 2001 and is currently owned by The National Collegiate Athletic Association under the registration number 2447259 . This mark is alive with a status of Registered and Renewed. The last case file activity for this mark occured 11 years ago on Tuesday, May 3, 2011, according to the United State Patent & Trademark Office

Word Mark	America's Original March Madness
Status	Alive Registered 800 — Registered and Renewed

Current Owner

The National Collegiate Athletic Association of Indianapolis, IN

View all trademarks for The National Collegiate Athletic Association

Other Trademarks for The National Collegiate Athletic Association

Previous Owners

Illinois High School Association of Bloomington, IL

View all trademarks for Illinois High School Association

Other Trademarks for Illinois High School Association

March Madness Athletic Association, L.L.C. of Bloomington, IL

View all trademarks for March Madness Athletic Association, L.L.C.

Other Trademarks for March Madness Athletic Association, L.L.C.

Serial Number	74500022
Registration Number	2447259
Status Date	Tuesday, May 3, 2011
Filing Date	Tuesday, May 3, 2011
Registration Date	Tuesday, May 1, 2001
Attorney	Douglas N. Masters

Correspondent

Douglas N. Masters
Loeb & Loeb LLP
Suite 2300
321 North Clark Street
Chicago IL 60610

Case File Statements

Disclaimer with Predetermined Text	"America's Original"
Goods & Services	Sanctioning, Supervising, Regulating and Conducting High School Basketball Games and Tournaments

Classifications

International Class Codes	041 — Class 41 covers mainly services rendered by persons or institutions in the development of the mental faculties of persons or animals, as well as services intended to entertain or to engage the attention.
U.S. Class Codes	107
Status	6 — Active
Status Date	Friday, May 20, 1994
First Use Anywhere	Wednesday, January 1, 1992
First Use In Commerce	Wednesday, January 1, 1992
Primary Code	041

Trademark Timeline

Jan 01 1992

First use anywhere for the mark
Jan 01 1992

First use in commerce for the mark
Mar 04 1994

Trademark application filed with USPTO
Aug 08 1994

Assigned To Examiner
Sep 19 1994

Assigned To Examiner
Sep 27 1994

Non-Final Action Mailed
Nov 10 1994

Examiner's Amendment Mailed
Nov 16 1994

Letter of Suspension Mailed
Jun 20 1995

Assigned To Examiner
Feb 28 1996

Assigned To Examiner
Jul 08 1997

Assigned To Examiner
May 07 1998

Assigned To Examiner
Nov 16 1999

Assigned To Examiner
Nov 15 2000

Approved For Pub - Principal Register
Dec 15 2000

Notice of Publication
Jan 16 2001

Published For Opposition
May 01 2001

Registered-Principal Register
May 01 2001

Trademark officially registered with the USPTO
Mar 18 2005

Attorney Revoked And/or Appointed
Mar 18 2005

Teas Revoke/appoint Attorney Received
Nov 13 2006

Case File In Ticrs
May 01 2007

Registered - Sec. 8 (6-Yr) & Sec. 15 Filed
May 01 2007

Fax Received
May 16 2007

Registered - Sec. 8 (6-Yr) Accepted & Sec. 15 Ack.
May 02 2011

Teas Section 8 & 9 Received
May 03 2011

Registered and Renewed (first Renewal - 10 Yrs)
May 03 2011

Registered - Sec. 8 (10-Yr) Accepted/sec. 9 Granted
Sep 27 2012

Automatic Update of Assignment of Ownership